Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Jered Sturm, Co-Founder and CEO of SNS Capital Group. In this episode, we dive into navigating risk in real estate investing, taking the leap to grow your portfolio to hundreds of units, and mastering the art of efficient delegation. Tune in for insights and inspiration to elevate your investing journey!
Learn more about Jered and his story at creclarity.com!
“Doubling down, delayed gratification. That’s a consistent narrative of our journey.”
01:00
Jered began his real estate journey 18 years ago as a maintenance technician. In 2008, he started acquiring distressed assets using the BRRRR method. Over the next decade, he scaled his business from single-family homes to properties with over 100 units. In 2016, he transitioned to syndication and has achieved significant success in the space.
“Results are what will attract money, and track record matters. It’s not complicated, but it certainly isn’t easy.”
09:00
Jered shares insights on how he navigates risk and makes strategic decisions for his business. He emphasizes using fixed-rate debt over bridge debt, as it aligns better with his business strategy. His approach focuses on making asymmetric bets, where the potential upside far outweighs the downside.
Jered also discusses how to take the leap into larger investments and scale your business effectively:
- Continuously improve your skills by striving to be 1% better every day.
- Document your processes and create detailed SOPs.
- Delegate tasks effectively to free up time for strategic growth.
- Establish clear KPIs, breaking them into three components: speed, quality, and quantity.
- Maintain a well-defined org. chart, regardless of your company’s size.
32:00
At the end of the episode, Jered shares what excites him most about the next few years in real estate. He’s focused on growing his company and creating new opportunities for the team that helped him succeed. Over the next three years, his goals include expanding his portfolio to 4,000 units and refining their SOPs for even greater efficiency.
About our Guest, Jered Sturm
Jered Sturm, the Co-Founder and CEO of SNS Capital Group, a prominent multifamily investment firm based in Cincinnati, Ohio. With over 17 years of experience in the real estate industry, Jered has successfully transitioned from an apartment maintenance technician to a renowned multifamily owner/operator and syndicator, with an impressive portfolio exceeding $150 million in assets under management.
Jered’s unique journey from the ground up, combined with his deep expertise in adding value and optimizing operations for long-term cash flow, offers a wealth of insights and actionable advice for your audience. His relatable narrative and hands-on approach to multifamily investment have made him a sought-after keynote speaker and a featured guest on several notable platforms, including the acclaimed BiggerPockets real estate podcast.
Mentioned in the show:
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Special thanks to Jered Sturm for taking the time to share so many great insights with us
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